Writing
Notes from the Lab
Essays on building product — and the teams that build it — in the Age of AI.
Own the Line
Delegating work to AI is not the same as abdicating the thinking. Here's where the line sits — and why you have to hold it.
Read →Who, Not How
The most important question in the Age of AI isn't how to use the tools. It's who you have to become.
Read →The Journey Begins After Shipping
Shipping isn't the finish line. It's the moment the real product work starts — and most teams treat it as the end.
Read →The Product Trust Loop
Trust is squandered faster than it's earned. A repeatable loop — evidence and empathy, storytelling, then execution — for building it on purpose, and why it's the human superpower the Age of AI can't automate.
Read →Field Notes
Ideas from the Lab, as they ship
Occasional notes on building product in the Age of AI — drawn from Fragile and the work.
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